Career chapter 04 · Education · Growth · Government Relations

Business Development Manager

Putra Intelek International College

February 2015 - March 20194 years 2 months

“Progressed from student recruitment and marketing to Business Development Executive and ultimately Business Development Manager, leading institutional growth, student acquisition and external engagement.”

21Internal team members

57Recruitment agents

1,700Peak students

RM950KAverage monthly revenue

Business development & student recruitment

Leading team, agent-network and campaign activity that supported course recruitment, partnerships and revenue growth.

Team leadership, recruitment and coaching
Agent network management and commission structures
Digital marketing, social media and campaign direction
Student funding and industry partnership engagement

Malaysia Against Bullies Programme

A national programme delivered across 136 schools in five states, reaching more than 100,000 students and supported by approximately RM680,000 in government grant funding.

National media coverage
Launch officiated by the Deputy Prime Minister
School, community and government stakeholder engagement
Rapid three-day launch execution

International programme experience - Indonesia

Supported a 40-member team and more than 100 programmes across Indonesia, combining entrepreneurship, youth engagement and government relationships.

Dinas Pendidikan at district, regency and provincial levels
Bupati and Sekretaris Daerah engagement
Ministry of Cooperatives and SMEs liaison
Education programmes, workshops, conferences and community activities

Stakeholder ecosystem

Schools and communitiesGovernment education officesFunding bodiesIndustry partnersIndonesian education and local-government stakeholders

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